
PETA has shot off a letter to Dhoni and, as all publicity-hankering NGOs does, sent copies of it to the media criticizing him for the action.
The letter read, “As a talented athlete, you are a role model for young people. We hope that you will consider the enormous influence you have over the children and in the future refrain from cruel acts that your young fans might be inspired to imitate."
PETA claimed they have been flooded with calls and e-mails from “horrified” people who lambasted Dhoni for his cruelty to animals.
PETA says the whole incident has sullied Dhoni’s image and quipped "Mr Dhoni will really need divine intervention now to repair his tarnished image.” Well, if that is the case, Dhoni might sacrifice one more, this time to revive image.
Meanwhile, though upset by Dhoni's act, the Animal Welfare Board of India (AWBI) still wants the cricketer to be its brand ambassador.
