Or like stacking the racks with long gowns and then expecting a clientele that includes prominent minimalists like Kim Kardashian, Jordan, Pamela Anderson and Rihanna.
How else can you explain the plight of MS Dhoni's country-cousins-in-gloves?
Truth is the Parthiv Patels, Dinesh Karthiks and Wriddhiman Sahas have hit their cricketing cul de sac.
There is just one vacancy at the top and Dhoni has sealed it for good. Now where does that leave the Parthivs, Karthiks and Sahas?
Every day, they get up in a trance, shove their fists in those roomy gloves and hit the nets. Balls after balls thud onto their palms till they are numb and fingers sore.
But at the end of the day – even at the start of the day, for that matter – they know they are going nowhere.
Well, not exactly. Karthik is going places, but only literally.
Karthik spends most of his time in airports, clocking up frequent flyer's miles as Dhoni's cover. Pathiv is apparently contemplating a Dhokla joint near Royal Albert Hall in London. Saha says his IPL riches allows for a modest Telebhaja counter near Sealdah station.
The desperation has had some worrying effects on Karthik's sensitive psyche.
Already he has started chasing the umpire, tried his hands at bowling and did some crazy captaining – declaring Tamil Nadu's first innings only to see Himachal Pradesh overtake them!
All in his bid to reinvent himself and make him relevant.
I'm afraid, this career stagnation can lead to stranger things.
For instance, spiking Dhoni's drink with a steroid at the first available opportunity and fix him for good.
Or praying that cricket’s loss becomes Bhojpuri film industry's gain.
Or making a career switch altogether.
The point I'm driving at – 'keepers should not be made skippers. It can stamp out an entire generation of stumpers.
Sangakkara used to keep. Now he keeps it to himself, while PJ keeps to others.
High time BCCI took a leaf out of the Lankan book.